Privacy Policy

1. Introduction

Welcome to Trend Scout ("we," "our," or "us"). We are committed to protecting your personal information and your right to privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our mobile application.

2. Information We Collect

2.1 Personal Information

We collect personal information that you provide to us, including:

• Name and contact information
• Email address
• Account credentials
• Business information

2.2 Tracking Information

When you set up tracking, we collect:

• Website URLs and social media accounts you wish to monitor
• Competitor information you provide
• Keywords and search terms

2.3 Usage Data

We automatically collect certain information, including:

• Device information (type, OS, unique identifiers)
• App usage statistics
• Error logs and performance data
• Network connectivity information

3. How We Use Your Information

We use the information we collect to:

• Provide and maintain our trend monitoring services
• Process your subscription and payments
• Send you notifications about mentions and trends
• Improve and optimize our app performance
• Provide customer support
• Detect and prevent fraud or security issues
• Comply with legal obligations

4. Data Sharing and Disclosure

We may share your information with:

4.1 Service Providers

• Payment processors (Apple App Store / Google Play Store)
• Subscription management (RevenueCat)
• Cloud hosting services (Google Cloud Platform)
• Logging service (Sentry)
• Customer support tools

4.2 Legal Requirements

We may disclose your information if required by law or in response to valid requests by public authorities.

4.3 Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity.

5. Data Security

We implement appropriate technical and organizational security measures to protect your personal information, including:

• Encryption of data in transit and at rest
• Secure authentication using JWT tokens
• Regular security audits and updates
• Access controls and monitoring

However, no method of transmission over the Internet is 100% secure, and we cannot guarantee absolute security.

6. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required by law. When you delete your account, we will delete or anonymize your personal information within 30 days. You can request account deletion directly within the app's Settings menu.

7. Your Privacy Rights

Depending on your location, you may have the following rights:

• Access your personal information
• Correct inaccurate data
• Request deletion of your data
• Object to processing of your data
• Export your data (data portability)
• Withdraw consent at any time

To exercise these rights, please contact us at support@brandhealth.dev

8. Children's Privacy

Our service is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child has provided us with personal information, please contact us.

9. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. These countries may have data protection laws different from your country. We ensure appropriate safeguards are in place to protect your information.

10. Third-Party Services

Our app may contain links to third-party websites or services. We are not responsible for the privacy practices of these third parties. We encourage you to review their privacy policies.

11. Push Notifications

We may send you push notifications about mentions, trends, and important updates. You can disable push notifications at any time through your device settings or app settings.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy in the app and updating the "Last Updated" date. Continued use of the app after changes constitutes acceptance of the updated policy.

13. Contact Us